See every new feature we launched at Craft + Commerce 2026
See what's newSell more courses and memberships with automated email marketing
Email marketing for online courses that runs while you focus on teaching. Grow your list, nurture with an education newsletter, and turn subscribers into students.
Your courses deserve marketing that matches their value. Kit's segmentation and automation pitch the right offer to the right person at the right time—without you manually running every step. See strategies and examples from professionals earning reliable revenue from their expertise.
Personalize your content to sell more
Jo Franco started out as a YouTuber, transitioned to being a Netflix host, and then launched JoClub—her journaling membership business. JoClub runs on emails, and what she loves most is how she can use Kit’s email sequences, tagging, and segmentation to provide a personalized experience to increase paid conversion rates for her business.
Read case study“We have three different lead magnets, including a seven-day journaling course that funnels people right into JoClub membership. I use Kit not only to get the word out to our general newsletter list but to also offer discounts.”
Jo Franco—Founder of JoClub
Turn followers into subscribers, subscribers into students
Partner with creators to grow faster
Get in front of new potential students and members by partnering with other creators. Recommendations let you cross-promote with creators you trust without spending on ads.
Let your teaching speak for itself
Offer a free lesson or resource that gives real value and shares what you know. The subscribers who see results from your free content are the ones who will be ready to buy.
Keep subscribers engaged between launches
Know what your subscribers care about
Tag and segment based on behavior—what they download, what they click, what they buy. With email templates for online courses, the right message is automatically delivered at the right time.
Give every subscriber a personalized experience
Show different content to different subscribers. Your education newsletter can pitch non-buyers while thanking existing students—all in the same send.
Convert more students on autopilot
Connect your Mighty Networks community seamlessly
Pull content from your Mighty Networks community directly into your education newsletter or email sequence. Pitch new subscribers and upsell existing members without copying and pasting between platforms.
Launch your way—evergreen or cohort-based
Run evergreen content that enrolls students year-round, or use broadcasts for cohort-based launches. Your online course marketing strategy works however you teach.
Scale your list with other educators
Connect with other creators who share your audience. Recommend each other to grow your lists faster and help your students learn more.
Join other course creators growing their email lists on Kit
Start free trialResources for course creators
Learn what's working for other course creators, get actionable email marketing strategies, and see how creators like you scale without burning out.
Moving to Kit couldn't be easier
Moving to a new email marketing platform can be daunting. That's why Kit offers a free migration service for any creator on one of our paid plans. Our team handles everything from subscriber lists to automations, so you have a stress-free move.